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Populus in the news

Most Labour voters think Gordon Brown is a 'loser'
A big majority of voters regard Gordon Brown as weak, a loser and not up to the job of being Prime Minister, despite a bottoming out of Labour support after the recent freefall.
Apply the brakes on retrospective tax
A recent AA/Populus poll of 17,481 AA members showed that more than 90% would consider taking measures to reduce the overall environmental impact of their cars.
Power of the pumps
From time to time, intriguing polls make their way into my inbox. Today, the AA has sent me the results of a poll of their members. Two-thirds of them say that they'll vote for a different government if the price of petrol rises above 125p. - Nick Robinson, BBC
Adverse verdict from polls will be hard to change
A year after taking power, the Prime Minister is hoping that tackling his greatest challenge – the economy – will yet prove to be his salvation.
Homes 'could be uninsurable due to flooding'
Research showed three-quarters of people think not enough is being done to tackle flooding.
C-charge gets thumbs down
A Populus survey finds 62% against the road toll and 86% want a referendum before any charge is brought in.
We're sick of our whoopsadaisy political class
More than a quarter of voters say that no political party could make any real difference on issues including the economy, immigration and the health service.
The Week in Politics
Conservative brand unlikely to be contaminated by the resignation of David Davis.
Brown sees core vote defect in droves
"Slippage among C2DEs that takes it into the territory of total collapse."
Brown is damned if he does and damned if he doesn’t
The Brown Government gets the blame for all bad news. It may be unfair, but that is the price for the collapse in public confidence.

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Silver Panel
The Populus Silver Panel enables clients to understand active, affluent and online over-50s.
Populus Parliament Panel
The Populus Parliament Panel is an exciting new opportunity for clients to discover how their issues are seen and understood by Members of Parliament from all parties.
The Concerned Consumer Index
Populus has launched the Concerned Consumer Index - a monthly measurement of attitudes among the increasing number of consumers who take social, environmental and ethical issues into account when making their purchasing decisions.

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The Army

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Media Centre

Populus in the news

Most Labour voters think Gordon Brown is a 'loser'

Apply the brakes on retrospective tax

Power of the pumps

Adverse verdict from polls will be hard to change

Homes 'could be uninsurable due to flooding'

C-charge gets thumbs down

We're sick of our whoopsadaisy political class

The Week in Politics

Brown sees core vote defect in droves

Brown is damned if he does and damned if he doesn’t

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Silver Panel

Populus Parliament Panel

The Concerned Consumer Index

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Case Study

The Army

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